NDS Investment | Samha | Top Fashion Retail in Syria

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Who we are

Building businesses. Growing brands. Creating value.

NDS Investments is a diversified regional group operating across retail, manufacturing, food & beverage, private label and real estate, creating long-term value through strategic partnerships and operational excellence

Operating across Syria, Iraq and the UAE.

Explore Group

NDS Investments operations and developments

What we do

One group. Multiple capabilities. One operating standard.

Fashion retail

Managing internationally recognised brands and proprietary retail concepts across multiple markets.

Manufacturing

In-house design and export-grade production supported by technical and operational expertise.

Food & beverage

Introducing and operating premium hospitality concepts to international brand standards.

Services & development

Private label, digital content, regional logistics and landmark developments that support long-term growth.

At a glance

Built through experience. Growing through execution.

40+Years of operations

90+Stores opened

14+International brands

3Operating markets

1,000+People across the region

What we do One group. Multiple capabilities. One operating standard.

Fashion retail

Managing internationally recognised brands and proprietary retail concepts across multiple markets.

Manufacturing

In-house design and export-grade production supported by technical and operational expertise.

Food & beverage

Introducing and operating premium hospitality concepts to international brand standards.

Services & development

Private label, digital content, regional logistics and landmark developments that support long-term growth.

At a glance Built through experience. Growing through execution.

40+Years of operations

90+Stores opened

14+International brands

3Operating markets

1,000+People across the region

Fashion & Apparel

8 brands

Accessories

1 brand

Footwear

1 brand

Food & Beverages

1 brand

Service

1 brand

Private Label

1 brand

Meet Our Partners

At a glance Key group statistics

40+ Years of operating experience

3 Operating markets

90+ Stores opened

1,000+ Employees

Active year 1997

1997

Foundation

NDS Samha Group

Nour Aldin Samha & Partners. The group is born.
1998

Manufacturing

MG Boy

First manufacturing agreement; MG Boy opens.
2001

International retail

Stefanel

Multi-market franchise operations expand across Syria, Jordan and Egypt.
2005

Franchise growth

Mango

Mango franchise stores open across Syria.
2007

Franchise growth

Promod

French franchise operations expand across Syria.
2008

Brand expansion

Cortefiel · Women’s Secret

Spanish brands enter the Syrian market.
2009

Brand expansion

Inditex

Bershka, Pull&Bear and Stradivarius launch in Syria.
2012

Private label

Talis

NDS launches its own ready-to-wear brand at home and abroad.
2014

Regional growth

Talis expansion

The private label expands into the UAE and Iraq.
2018

Iraq expansion

Qasr Al Azyaa

Major Spanish brands expand into Iraq at scale.
2019

Own concept

CADO

NDS launches its European fast-fashion outlet concept.
2020

Portfolio growth

Mango Man · Parfois

New brands and additional store openings strengthen the portfolio.
2022

Portfolio growth

New brands & stores

Terranova, Calliope, ALDO, Ziddy and Mango Basra join the expansion.
2024

Food & beverage

Knoops partnership

NDS expands beyond fashion through its partnership with Knoops and continued retail growth across Iraq.
2025

Strategic expansion

Regional expansion

Additional Knoops locations open across the UAE alongside major flagship store openings at Iraq Mall.
2026

Syria return + Iraq flagship

Return to Syria

Four CADO stores open across Syria while Mango, Calliope, Ziddy, ALDO and Parfois expand at Iraq Mall.
Next

The future

More to come.

The group continues to build, operate and expand across markets and categories.